Burdened by Choices?

A Sermon by Rev. Sharon Goss

June 22, 2008

 

Do you know how many different kinds of crackers are stocked at Market Basket?  Author Barry Schwartz counted the number at his local supermarket and found 85 – along with 285 types of cookies, 230 variations on soup, 120 pasta sauces, and 175 kinds of salad dressing.

 

When we’re in the market for a spouse, a new car, or for that matter a new minister, it’s nice to know we have choices.  Some amount of choice is good.  Those who have no choices quickly become depressed; and if given no choices, people become unable to respond even when choices do come their way.

 

But might the vast array of choices we have in so many situations sometimes be too much of a good thing? Yes, say a growing number of people, including Barry Schwartz, whose most

recent book is The Paradox of Choice:  Why More is Less .   For one thing, the more choices we have, the more time we spend on making decisions.  Some of us are what Schwartz calls “satisficers,” willing to settle for good enough.  But ten percent of us are mazimizers:  people who think long and hard about every choice.  Before choosing these folk read consumer reports, gather manufacturers’ data, talk to other consumers, and comparison shop until they drop.

           

Maximizers often end up with decisions that are, objectively speaking, sound ones. But guess what! Apparently, the more time people spend on making decisions, the less apt they are to be happy with their choices. -- And the less happy they are with life in general.

 

Before I tell you why, let me explain why this is a subject for a sermon.  Much of the Bible, as I’ve said before, is devoted to helping people live wisely.        Today in Proverbs, we hear that Wisdom and God are intertwined.   Wisdom is a lot more than a practical tool.  She was there in the very beginning, says Proverbs, born before the oceans, before the mountains, before the earth and fields - and more precious than gold, more valuable than silver.  Wisdom is not only happy in God’s presence, says Proverbs, she’s God’s “daily source of joy.”  

 

Jesus engages in wisdom teaching in the passage we read from Matthew.            In plain, simple language, he might speak to the modern world this way:   Hey, do you realize how burdened you are with choices?  Did you just buy a digital camera with 840 options for lighting,

shutter speed, image storage, and all the rest?  “Are you struggling to understand HDTV and whether to get it now or find a black box to convert the outdated model you bought three years

ago?  “Come away from all that,” Jesus says, “and focus on me; for in me all the complexities of the world grow simple.…In me is perfect Wisdom -- She who was there from the beginning of time,  God’s own source of joy.”

 

So often, Jesus seems to be telling the disciples to go out and work.  What a relief to find these verses where he says, “Come and rest…  Let your mind rest on one thing only – which is the Lord.”

 

Accustomed to so many choices we might find it hard to understand why our vast array of choices doesn’t make us happier.  Sometimes, as I was saying a moment ago, it’s just because it’s confusing to sort them all out.  According to Stephen Warner, writing on the topic of choices in Christian Century, research shows that when consumers are offered too many flavors of jam  (say two dozen instead of half a dozen), sales decrease.  That’s because too many options paralyze people.

 

But in that same article he suggests other reasons that more choices can lead to greater unhappiness.  For one thing, when we dwell on our choices we become aware that for

every item we choose, we forego another.  Here’s what I mean.  If I order the chicken piccata off a menu of 29 tempting options, I may enjoy it;  but I’m also apt to go through the meal wondering if I would’ve done even better with the veal parmesan or the veggie lasagna.

That’s because, when people make a choice, the loss that comes from giving up what they did not choose outweighs, in their mind, whatever gain  comes from what they did choose.

 

Add to that another problem that’s called hedonic adaptation.  Simply put, it means happiness quickly wears thin.  When we get something that makes us happy, we quickly lose the

intensity of the enjoyment and return to feeling we need something else to  make us happy.

This explains the tendency for grass to be greener on the other side of the fence.

 

Of course some of us have a harder time being satisfied than others.  But in general, beyond a certain minimal level, the more choices we have, the less happy we’re apt to be with the choices we make.

 

I was thinking this week about the implications of these ideas for those of us in Congregational churches.  Our polity is all about giving people a maximum of choice.  Members choose our ministers, our bylaws, our ways of raising money – everything, right down to the paint color on our walls.  But if the right to choose is so good, why aren’t our members happier?

 

All this also gets me thinking about the search for a new minister.       These findings about choice and happiness would imply congregations have to work hard to maintain appreciation for the minister they have – and guard against feeling unhappy about the minister they didn’t get --

even if that minister exists only in their imagination.  It’s easy to end up, in Warner’s words, “wondering if we could have done better” – and thereby writing a prescription for our own endless misery.

 

In that article in Christian Century Warner offers some suggestions for avoiding the burden of too many choices:

1)      When shopping, visit only two stores.   Limit yourself to choosing between this one and that one. (It wasn’t too long ago that people did that out of necessity because

there weren’t 85 kinds of crackers.)

 

2)     Be clear on which choices call for large investments of time and those that don’t.

If you’re buying a car, fine.  But not everything requires a high level of scrutiny.

How often in churches do we waste time and energy on choices that really don’t call for large investments of time – right?

 

Some  years ago, e.g., I served a church that appeared to be well on its way to

dying.  Yet one committee quibbled for months over the selection of a piece of

furniture for the sanctuary.  And when it arrived one woman made no end of fuss about the varnish being too shiny.    Churches that quarrel endlessly over small

decisions may find they’re riding on the Titanic.

           

3)     Finally, Warren says, be careful what you worship.  He quotes Schwartz, (who became the founder of a Jewish synagogue), as saying that maybe we shouldn’t be worshipping the right to an endless array of choices as much as we do.  For lots of choice has not brought us happiness.

 

What brings us happiness, Scripture would say, is wisdom.  And the heart of wisdom in our Judaeo –Christian tradition has been simply one thing: to honor and serve God by loving our neighbor.  “I have set before you the ways of life and death,” God says very very simply in the Book of Deuteronomy, and then God goes on to direct us to the one true choice:  Choose life.  Choose the life found in loving and serving God --- which for us as Christians is found through union with Christ.

 

Jesus came to simplify things, to remind us of what matters and what doesn’t, and thereby to make the choices easy.  I know you’re weary, he says. Weary of advertising and all its claims. Weary of technology and its overwhelming array of menu items.  Weary of supermarkets. Weary of  committee meetings that go on forever trying to resolve the options.  Weary of everything in modern life that involves just too many, many choices.

 

Come to me, all you who are weary, he says. And I will give you rest -- even from the burden of too many choices.

 

Amen.